2016 Will Be An Exciting Year for Chevrolet Cars
In a market that is obsessed with trucks and SUV’s it is refreshing to see that cars will be getting some attention in the upcoming year. This is especially exciting because it’s coming from GM’s Chevy division which has dominated the pickup truck market for years. So, wait, why are they switching attention to their cars now? Doesn’t the saying go, stick with what you’re good at? Chevy also makes great cars as well. Have you forgotten? Just ask your Chevrolet dealers. They will be delighted to remind you.
In a bold decision to reintroduce their car lineup, five cars are getting full updates. Five. Full updates. All at the same time. This is quite bold indeed. The point isn’t to overwhelm the market with their greatness, they did that with the Silverado, but to show that Chevy is just as much about their car production as they are with their trucks. With full intention on wowing consumers into recognition of exactly how great the Chevy brand is across the board, their new line up is nothing short of fantastic and should indeed have that very effect.
Putting Focus Back On Cars
2015 belonged to the big guns; trucks and SUV’s. Sales of light trucks are up 20.2%, mostly because the Silverado and Colorado proved to be such big winners. Even in an economy that isn’t entirely back on its feet and where gas prices aren’t getting any lower, sales in smaller vehicles just don’t compare to their larger counterparts. Across the board, the automotive industry car sales were down 1.3% this past year.
This is a huge number. Too big to ignore which is why Chevy is doing something about it. Chevy has announced they will be reintroducing the market to five newly updated cars: the Malibu, Spark, Camaro, Cruze and their concept EV, the Volt plug-in.
Unwilling to Compromise Integrity
Chevrolet brand makes strong cars for strong, honest to goodness people. People expect value and quality from all Chevy vehicles which is first reason why they won’t lower their prices. Customer’s strong opinion of Chevy brand is priceless.
Another reason they won’t lower the price is because that compromises integrity. It will look as though Chevy produced a cheap product and well, Chevy doesn’t make cheap products. They never have and won’t ever start.
It comes down to brand image. GM and Chevy wouldn’t be silly enough to risk undermining their brand. It would soon destroy the GM reputation they’ve worked diligently on building.
Chevy Improves Their Car Line Up
Chevy knows there is only one place to go from here and that is up. With full acknowledgement that improving their car lineup has to happen, updates have been made across the board including in technology, style and fuel economy.
Nothing can be underestimated at this point. It all must matter, and it all does. The consumer wants to be driving a good looking car just as much as they want one that will save them money at the pumps. They want a car that has the latest technology so they too can show off to their friends about what a great car Chevy has made.
The competition for cars that drive great, look stylish and impress with the latest gear is pretty stiff. Chevy’s new lineup proves that they’re serious about bringing car drivers back to their lots.
2016 Chevy Malibu
Production for the new Malibu is said to begin in October this year. It will have a longer wheelbase than previous years which will provide a roomier rear seat. A hybrid version is projected to be ready for spring of 2016 which they’re promising will produce a combined fuel economy of 47 mpg. The 2016 Malibu gets a dramatic design update which along with more rear seat legroom should really boast its family size sedan appeal.
2016 Chevy Camaro
The sixth generation Camaro is scheduled to begin production in October moving from its Canadian plant back to America in Lansing, Michigan. While we’re excited about Chevy’s choice to bring jobs back to America, we’re more excited to get our mitts on this updated, fast beast. Promising every range in engine from a 2.0L 4 cylinder turbo to a 6.6L V8 the 2016 Camaro is sure to impress.
2016 Chevy Cruze
As GM’s top selling global car, production is slated to start in February and will be ready to roll out by spring. The new model with be longer and more fuel efficient. The 2016 Cruze will introduce a new 4 cylinder turbocharged engine as well as a 1.6L diesel engine. A hatchback version of the Cruze is also set materialize in fall of 2016.
2016 Chevy Spark
Chevy’s fuel efficient small car, the Spark has recently been upgraded with wifi technology including OnStar and a 7” on board screen. A lower and longer version will be announced during the fourth quarter of 2016. It is unclear if the EV edition will remain once the Bolt EV is offered.
2016 Chevy Volt
Completely re-engineered for the 2016 year, the Volt is in its second generation as hybrid plug in which gets about 50 miles from a single charge. Updates with the latest in technology as well as safety features have been added to the 2016 model as well.
2016 Chevy Bolt EV
As Chevy’s first electric concept car, its production was just moved to the fourth quarter 2016. It’s projected to be able to get 200 miles on a single charge and will cost around $30,000 after government rebate.
Even though the economy is looking a little better, gas prices are remaining somewhat even, and the market for hybrid and plug in vehicles is on the decline, it is believed that Chevy’s sales of the Volt and Bolt will both do very well. They have a very strong and loyal customer base with the Volt which should spill over to the Bolt EV. These days new drivers know what they want. They are younger and technologically savvy. Connectivity is of huge importance.
That’s why Chevy has included 4G LTE hotspots in their new line up. This provides more advantage over their competitors. They are unwilling to compromise on style because they know competition is fierce. These recent months Chevy has been working hard to improve its product which in turn improves its consumer relations. A happy customer is a returning customer.
